When should I host my event?
We recommend June. This is a great time to get customers back
into your garden center,
and helps you clear some unsold merchandise. Also, this
allows you to promote your even early in the spring to your customers, giving them a reason
to come back!
What donation amount should I set?
There is no pre-determined amount. Simply choose the donation
amount or percentage that works for you. Here are some ideas:
-Donate a percentage of the day's sales
-Match every customer donation
-Donate a percentage from the purchase of particular item (hanging
baskets, pink plants, etc.)
-Donate 100% of the proceeds from the sale of all
Invincibelle Spirit hydrangeas
-Make an additional $1 donation for the sale of each
Invincibelle Spirit
How can we gather local support?
Partner with local businesses (bakeries, coffee shops,
salons, etc.) to see if they want to get involved.Ask for food and beverage donations, as well as their
services at your event (hand massages, manicures, etc.) to make the event extra special. You can cross-promote each
other by advertisingyour event at their business, and then promote their business at your event through signage
and coupons.
How do I promote my event?
You can use our free
templates to create your press release, media advisory, and advertising
materials.
What if I don't have the budget for a big event?
If you didn't plan in advance for a Pink Day, but want to do
something, consider partnering with an existing event that's happening in your area that benefits cancer
research. This could be Relay for Life, a memory walk, etc. All you have to do is make it 'Pink!'
For a Relay for Life event, make your tent or booth PINK with
our Pink Day t-shirts, balloons, and have plenty of Invincibelle Spirit hydrangeas on display to raffle off
and ask for donations.
For a memory walk, line the streets and store entrance with
Invincibelle Spirit to make an attention-grabbing display.
Stuck on fundraiser ideas?
Check out
these groups who organized their own events and had great success!
